Packages For The Full Package
The Toyota Yaris came with everything standard, so it didn’t need packages. But since people like packages we thought, hey, we should probably make some. So, we did. This was done while I was a freelance CD at Saatchi LA. And, yes, they were real. Jody Hill directed.
We made sure to update Toyota’s website with all the packages. Package prices varied, the Deluxe Package cost an extra $24 million on top of the base price and came with a private jet, where as the +1 Follower Package cost only $1.99 and came with a guy called Stan who liked all your social media posts for one week.
Since dealers weren’t willing to store hundreds of enchiladas or an airplane at their dealership, we had to find another way to fulfill these packages. So we partnered with our CRM agency to let new Yaris owners know about Yarisiapackages.com, a website where they could get their package. Here’s the video they got.
This is where they purchased their package, but only if you bought a Yaris. The site was done by Caviar.
